Nowadays sales generating tools are one of the most important digital assistance to every sales team. In e-commerce these tools play a key role in supporting sales teams in the process of generating leads and eventually future customers which is why they are a must-have in our E-commerce Awards.
Increased productivity, more capable lead scoring and enhanced conversion rates are criteria taken into consideration when reviewing all submissions. Benefits will be given to participants able to submit case study material demonstrating any of the previously mentioned factors.
New service / offer / solution for customer relationship management - from acquisition to retention: lead acquisition, customer loyalty, CRM programme / tool, retargeting / pre-targeting and targeting, newsletter, customer review management system, couponing, subscription...)